This Month’s Guru Column
Funding Your Billion-Dollar Idea
So, what does it actually take to successfully secure professional-grade funding for your startup or business?
Believe it or not, it has nothing at all to do with your “billion-dollar idea.”
Ideas have absolutely no value to professional investors. An idea is meaningless without a team, traction and a real product.
Let’s start with your team. The solo entrepreneur is almost never funded. Why? He simply does not have all the requisite skills necessary to deliver successfully.
Investors fund people, not ideas. Better put, investors fund experienced people who have proven they can successfully execute. Why? Unexecuted ideas, no matter how valuable you might think they are, are absolutely worthless.