PITTSBURGH, Pa. – PNC on Tuesday announced the launch of its new Mobile Banking app, a modernized platform designed to help retail clients manage their financial lives.
PNC introduced the new app through a phased rollout to ensure a seamless transition for clients, a news release states. To date, clients in several markets – including all recently converted FirstBank customers – have received access to the new platform, with all clients expected to be introduced to the platform by the end of summer.
“Our new mobile app puts clients at the center of the experience,” said Alex Overstrom, head of retail banking at PNC. “We’ve created a flexible platform that allows clients to manage their money their way. By combining modern design, integrated rewards and advanced technology, we will deliver a more personalized and complete mobile banking experience.”
The new PNC Mobile Banking app introduces a streamlined interface with improved navigation, faster load times and a customizable design that adapts to each user, the release states. Clients can tailor the app by organizing and prioritizing accounts, adjusting their dashboard and selecting display preferences such as light or dark mode, as well as language options.
“The new app reflects a fundamental shift in how we build and deliver digital experiences,” said Tom Kunz, head of retail digital and payments. “By leveraging modern engineering practices and next-generation technology, we’ve created a scalable foundation that allows us to rapidly innovate and optimize the mobile experience for our clients.”
The platform is designed to support embedded generative AI capabilities that will further personalize the client experience, including intelligent assistance, proactive insights and enhanced self-service functionality that will be expanded over time, the release states.
The rollout follows the launch of PNC TotalRewards and the ongoing buildout of more than 300 new branches nationwide.