BOARDMAN, Ohio – Window World and the Moran family continued to increase their seven-location footprint in 2023, with 2024 looking to be another record year with the launch of a new product offering – gutter systems.
“We’ve always done gutters with siding jobs,” says owner Pat Moran. “But we’re now committed to offering our customers a cutting-edge home gutter system that not only adds aesthetic appeal to residential properties but also provides unmatched functionality and durability in managing rainwater.”
To launch the new product offering, the Boardman-based company has a new billboard on U.S. Route 224 that shows Fred Moran, son Pat and grandson Patrick hanging from gutters. The slogan reads, “Not only do we stand behind our gutters, we hang on them.”
The billboard is a takeoff on the slogan the Moran family uses in its TV commercials for Window World, which shows the family standing on replacement windows.
Another area of focus this year is to improve customer satisfaction, according to Patrick Moran. To that end, the company is investing in GuildQuality, a third-party survey vendor, which will survey every customer after installation.
“We dig deep to learn how we can improve when we receive less than stellar scores, as well as congratulate our team for a job well done when appropriate,” he says. The company currently has a 4.7 out of five-star rating with over 9200 surveys completed.
The Moran family operates Window World stores in Youngstown, Cleveland, Akron, Toledo, Pittsburgh, Weirton, W.Va. and Detroit.