Boardman Printing Converts to Digital
Boardman Printing shifted from traditional printing to digital last year, with the pressroom undergoing a full renovation to accommodate the new equipment.
The company, which opened in 1986 and is a division of Nomis Publications Inc., is owned by Lucy McGuire. The publishing division, Nomis Publications, and day-to-day operations are overseen by her daughters, Peggy Rouzzo and Kim Graham.
The transition to digital was triggered by the retirement of the company’s press operator, says Rouzzo, corporate secretary/treasurer.
“Decisions needed to be made,” she says. “While there are advantages to printing on a traditional press, there are fewer individuals with that skill.”
Boardman Printing added a Xerox 800i press, offering not only high quality color printing but gold and silver ink, as well as a clear coat option. Also added was an envelope printer for imprinting return addresses, as well as addressing envelopes from a customer’s mailing list.
The company has a wide-format printer, a vinyl plotter and sublimation printer. “We can create yard signs, seating charts, posters, canvas prints and more,” Rouzzo says. “Custom designed shirts, hats, bags, mugs, can and bottle coolers are available using this vinyl heat press.”
As technology allows consumers to print from home and businesses are using high-speed copiers to produce business cards, flyers and booklets, the need for a local print shop might appear to be diminished. “However, the ability to offer this level of digital printing gives a quality not attainable by home printers or office copiers,” Rouzzo says.
Last year, Boardman Printing launched a redesigned website and opened an Etsy store featuring designs from its Signature Invitation Line. It also offers a full line of promotional products.
Copyright 2020 The Business Journal, Youngstown, Ohio.