Burgan Real Estate’s New Logo Pays Homage to Long Past

BOARDMAN, Ohio – Burgan Real Estate has unveiled a new logo, one that pays homage to the company’s long past and is easier to view on digital applications.

The updated logo keeps the iconic brown color and rounded lower case B, but alters the rest of the word mark and sets it level, rather than being angled.

“After 44 years of being in business, our logo has been a staple in the Mahoning Valley.  Whether posted on signs in front yards or posts on social media, billboards on Route 224 or behind backboards as the official real estate partner of YSU Sports, you can’t mistake the Burgan brown,” said Sue Filipovich, second-generation co-owner and Broker of Burgan Real Estate, in a statement.  “Our new logo gives our brand a more modern approach to match our culture while maintaining the history and familiar subtleties that has made us a trusted partner to help open doors to better living for our clients around the Mahoning Valley for 44 years.”

The move comes as Burgan Real Estate is expanding to reach younger and more digitally savvy home buyers and sellers, added co-owner Patrick Burgan.

“Since taking over the company in 2017, Sue and I had always wanted to update our brand and logo to pay homage to our illustrious past while updating it to be more relevant and current for future generations,” he said.  “As we begin to unveil our plans for our new world headquarters, we thought now was the perfect time to update our image with a new logo that will stand the test of time and go along with our new home here in the Mahoning Valley.” 

Since the pair took over operations of Burgan Real Estate, Filipovich and Burgan have grown the agency into a larger player in the area’s commercial and residential real estate market. It is the only independent agency that’s a member of Leading Real Estate Companies of the World and has added two sister companies – Market Title and Burgan Friedkin Commercial Group – to its portfolio.

“As the brand continues to grow and evolve, the new logo is meant to evoke a more current, energetic, and dynamic feeling, reflecting our market-leading position,” Burgan and Filipovich said. 

Published by The Business Journal, Youngstown, Ohio.