Cassidy Advertising Promotes Pherson to VP Operations

CANFIELD, Ohio – Cassidy Advertising & Consulting this week announced the promotion of Danielle Pherson to vice president of operations. She is responsible for managing the daily operations of the ad agency, its creative team and client projects. 

Pherson has with Cassidy Advertising since January 2018, when she was hired as social media manager. She later was promoted to account manager. 

She graduated magna cum laude from Geneva College in 2017 where she earned a B.S.B.A with concentrations in marketing and international business. She resides in Pulaski, Pa., with her husband, Matthew. 

“My favorite part about working for Cassidy Advertising is the diverse client base that ranges from physicians to payroll companies to steel service centers,” she says. “Each marketing project is very different depending on the client’s products or services. It is both interesting and rewarding to see how we can grow each client’s sales through their customized digital marketing plans.”

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