HBK’s Vertilocity Merges with Relevant CRM

PITTSBURGH, Pa. – Vertilocity announced Thursday it has entered into a definitive merger agreement.

The HBK managed service provider will be entering the agreement with Relevant CRM – a company based out of Raleigh, North Carolina.

Relevant CRM has been providing business solutions in marketing, sales, quote automation and customer relationship management since 1997.

“I’m excited about what this merger brings to our team and the clients of both firms,” said Bruce Nelson, Vertilocity president. “Our collective expertise along with the financial services offered by HBK combine for a unique, comprehensive and extremely valuable offering to our current and future clients.”

Relevant sells, implements, trains and supports its clients on its core software products, including Microsoft Dynamics 365 CRM and Microsoft Power Platform. Its primary focus has been on the equipment rental and technology solutions sector.

“With Vertilocity, we’ve found a partner who shares our core values and our dedication to serving customers at the highest level,” said Harry Shaughnessy, Relevant CRM CEO. “This merger will provide our customers with access to enhanced resources while maintaining the specialized support and guidance they have come to expect from Relevant CRM.”

The combined firms will operate as Vertilocity, the product of an Aug. 2021 merger between Vertical Solutions and HBK IT. Offices are in Pittsburgh, Pa.; Holmdel, New Jersey; and Denver, Colorado.

The firm was among the earliest in the field of managed services providers. It specializes in working with healthcare businesses and institutions, offering an array of IT-related services and support.

“Digital technology is the most impactful disruptor in business today,” said Christopher M. Allegretti, CPA, HBK managing principal and CEO. “Everywhere and in every industry, companies are embracing digital transformation. Our merger with Relevant CRM represents our ongoing commitment to delivering relevant, sophisticated technological support to our clients by adding another powerful group of solutions to our managed services offering.”

For more information about Vertilocity’s managed services, call 412 220 8460.

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