Palo Creative Expands Digital Strategy, Account Teams

YOUNGSTOWN, Ohio – Palo Creative recently hired three new team members to expand its digital marketing and advertising capabilities and better serve its local, regional and national client base.

“We continue to focus on talent acquisition because it allows us to provide creative, smart and strategic marketing solutions for our clients,” says Rob Palowitz, president and CEO of Palo Creative.

Nick Mrozek, a native of New Castle and Youngstown State University graduate, joined Palo’s digital strategy team as a digital marketing specialist. His previous experience includes working in the financial services industry and sales. In this role at Palo Creative, he is responsible for developing and executing SEO strategies to improve the ranking of client websites. He also supports the digital strategy team’s social media marketing, email marketing and digital advertising campaigns.

Hannah Keeling is a Mahoning Valley native and YSU graduate. Her previous marketing experience includes roles as a marketing specialist, marketing manager and project manager where she handled marketing activities and worked directly with clients. As an account executive at Palo Creative, she is responsible for client account communication while managing projects, deadlines and budgets.

Jackie Kane, a student at YSU majoring in Business Administration, is working part time as part of the account management team. She will join the team full-time in May as an account coordinator. She has several years of experience in sales and marketing and previously interned at the Mahoning Valley Historical Society.

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