Panera Bread ‘Raising Dough’ for Potential Development

WARREN, Ohio – Covelli Enterprises, the largest franchisee of Panera Bread, is partnering with Potential Development through the launch of its “Raising Dough for Autism” campaign in recognition of World Autism Month. 

Panera will donate $3 from each new Toasted Baguette sandwich sold from April 17-23. Seven Mahoning Valley locations are participating.

“Potential Development makes an incredible impact on the lives of individuals with autism each and every day,” said Sam Covelli, CEO of Covelli Enterprises. “We are thankful to have this wonderful school right here in Mahoning Valley and look forward to continuing our partnership.” 

Covelli Enterprises will also host monetary donations throughout the month in boxes located at the registers in Panera Bread bakery-cafes as part of its “Operation Dough-Nation.”

Covelli Enterprises has donated more than $2.2 million in the areas it serves to support various autism organizations, schools and centers in providing services, scholarships, research, treatment, advocacy and resources for families since 2010.

Covelli said he looks forward to continuing to “raise dough” for Potential Development with the incorporation of Panera’s new product.

Panera Bread’s new Toasted Baguettes launched in January. The three new flavor offerings include green goddess caprese, pepperoni mozzarella and smoky buffalo chicken. All sandwiches will be using Panera’s signature French baguette. 

Toasted Baguettes can be purchased in-store and online at or on the Panera app for pickup and delivery. 
“As Potential Development enters its 70th year of serving children with autism, we are continually strengthened by our ongoing partnership with Covelli Enterprises,” said Paul Garchar, CEO of Potential Development. “The ‘Raising Dough for Autism’ campaign is another significant way that Panera Bread supports our school, mission and families.”

Published by The Business Journal, Youngstown, Ohio.