YouTube Exposure Gives Real Estate License Wizard a National Audience

Submitted by Zackary Smigel, owner, Real Estate License Wizard
SHENANGO VALLEY, Pa. — Over the last year, sales have grown rapidly for Real Estate License Wizard, which offers training solutions to individuals looking to earn their real estate license, says owner Zackary Smigel.

In addition to organic growth obtained from search engine optimization and blogging, Smigel attributes 90% of that growth to his YouTube channel, He says his channel recently hit more than 1 million channel views and has more than 24,000 subscribers.

When Smigel appeared on The Business Journal’s “Real T” last August, the channel had just 1,000 subscribers watching Smigel’s content, such as webinars and live practice exams. His reach also expanded to 17 states.

“This last year has been the best year we’ve ever had,” Smigel says. “Nothing can compare to the growth that YouTube has shown us.”

What’s your sense of doing business in the Shenango Valley? Any positive trends you’re noticing?

Personally, I’ve noticed a lot of local online businesses pop up post-COVID. I think now more than ever, people are realizing the demand for online education and transitioning your business online.

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