From training a sales team to using the latest in selling technologies, John Rossi of YSU covers all the bases in Sales 101 to help business owners employ a more evolved selling process to meet today’s business demands.
Firms Must Train Sales Professionals to Succeed
The character of a sales force and its role in executing a firm’s marketing strategy are related to the skills, aptitudes and performance of its salesmen.
Building a competent and knowledgeable sales force and providing training about their industry, markets and the products and services they offer is critical to the long-term success of any business enterprise.
Truly professional salesmen often have a personal need to succeed and want to achieve results for themselves and for their firm. Sales professionals naturally love to compete.