SALEM – The Sport Connection of Salem generated strong sales in 2022 as it moved into the corporate market with name brands such as Calloway, The North Face, Carhartt, Nike, Adidas, Under Armour and Augusta.
“Since we make and imprint most of our own products, we are able to cut costs and time while delivering high-end products,” says owner Diana Brown. “Not only do we imprint logos onto garments, we imprint hard goods such as tumblers, mugs, plaques, coasters and just about anything you can imagine.”
Corporate sales have taken the lead in daily operations as the company embroiders and imprints T-shirts, hoodies, hats and jackets.
“We are known for our ability to imprint as little as one piece at a time or by the thousands,” Brown says. “We have become very diverse in our product lines as well as becoming experts in our field.”
Looking ahead, the company plans to expand its store to allow for more equipment and production space.
The Sport Connection of Salem LLC started in 2005 as a sporting goods store with indoor batting cages and garment imprinting.
Today, it is a full-service imprint company with general sporting goods and a school spirit-wear shop.