MERCER, Pa. — Pine Knoll Clock Shop and Appraisals added clients in 2020 – not the best business year but not the worst, its owner says.
Dorrin K. Mace, horologist and certified antiques appraiser, says Pine Knoll met its supply partners’ needs as a direct importer of clock parts, movements and supplies. And it increased its online presence to better serve clients — some from Europe, Asia and Africa.
The business model changed with parking-area pickup and delivery, touch-free credit card transactions and plenty of daily cleaning and sanitizing. “We have learned a lot through this pandemic,” Mace says.
Shows were canceled featuring Green Line Clocks, crafted from recycled and repurposed materials, because of the pandemic. Mace says his store has 10 new designs for the fall, which are “more naturalistic and less homespun/primitive style.”
The log cabin room, a new portion of the sales floor, opened in 2020, he continues. A building is being constructed to allow for expanded woodworking, metal working, clock making, engraving, and special-project areas.
Mace, who has repaired clocks since 1981, said 2021 “promises immense opportunity and growth” as the store celebrates 40 years.
“We know Pine Knoll Clock Shop will continue to grow, and we are excited for the journey ahead,” he said.